Franita, Georgiana, Rimalinda Lukitasari, and Luh Damayanti. 2022. “Dampak Implementasi Corporate Social Responsiblity (CSR) Terhadap Citra Merek (Studi Kasus Adopsi Beruang Madu Oleh Hotel Four Points by Sheraton Balikpapan)”. Journey : Journal of Tourismpreneurship, Culinary, Hospitality, Convention and Event Management 5 (1), 87-94. https://doi.org/10.46837/journey.v5i1.75.